Ten Reasons To Buy Advertising On V103.3
Eastern Carolina is booming with business activity. Proof of this can be seen in the development of the Kinston Jetport, The ECU School of Medicine, the tremendous growth of Jacksonville, New Bern and Greenville with a surge of retail and restaurant development. Many advertisers already recognize the importance of V 103.3 in reaching potential customers and increasing their market share.
48% of the population in Eastern North Carolina is made up of Adult women. This segment accounts for a significant portion of dollars spent in this market each and every day. In the metropolitan areas of Eastern North Carolina alone, more than 200,000 consumers are Women. And, V 103.3 is the station specifically designed to deliver the Female audience so crucial to business success.
V103.3 is the ONLY Adult Contemporary station, the most popular radio format in the nation, which covers this market. We are the EXCLUSIVE choice for adults in Eastern North Carolina.
V103.3 penetrates the office place and reaches working adults not only in their cars and at home, but also on the job. Our variety format with no-repeat workdays and just the right tempo makes V103.3 the perfect compromise at work. V 103.3 is the station of choice for more offices and restaurants in this market.
V103.3 is involved in community events and is in touch with the areas we serve. Charity events, Chamber functions, festivals, ECU Athletics, V103 is a part of it all.
V103.3 hits the BULLSEYE, providing the most direct access to your target customer every day. If you want Adult buyers, V 103.3 has them listening.
V103.3 offers the most information available for our advertisers, including Retail Direct, qualitative information, industry trends, current articles, population information and trends, lifestyle information, promotional ideas, event planning, budgeting, national and regional trends, copy writing, category research and the most up-to-date market information.
V103.3's creative staff. We know how to write and produce your commercial message in a manner to get RESULTS. Our Award-Winning production team has over a dozen Addy Awards to their credit for superior work.
V103.3 is the station designed for Advertisers. We genuinely appreciate your business and we are committed to achieving the results you expect from your marketing dollars.
Beasley Broadcasting, owner of 5 properties in this market (WMGV, WIKS, WNCT, WSFL & WXNR), is the premier radio group in Eastern North Carolina. The group delivers ratings success and RESULTS for advertisers. Beasley Broadcasting assures you of stability and continued success through our commitment to our listeners and our advertisers.
As you can see, V103.3 delivers the Adult audience in Eastern North Carolina. And that accounts for over 400,000 buyers in this area, spending millions of dollars in retail stores, so make sure you target that market segment for incredible RESULTS.
-------------------------------------------------------------------------------- Women Consumers Market Buying Power
Thriving with Powerful Spenders and Growing.
?How would you like to increase your sales by 30% without blowing the top out of your marketing budget? You don?t even have to resort to a lot of high pressure, manipulative sales techniques. All it takes is a sincere willingness on your part to understand and appreciate how women make buying decisions, then adapting your sales and service calls to meet their expectations.?
Source: The Buying Power of Women. Sharon Roberts
Women consumers account for more than $1 Trillion spent annually in retail stores.
More and more women are the head of the household and the major money maker.
More women are graduating college, entering management positions and earning higher salaries.
The facts are clear:
* Women Consumers are an economic force that is growing rapidly and expanding into many product lines that have been deemed traditionally male. * Today, over 60% of adult women in the U.S. work in the paid labor force at least part-time.
* As women?s earnings grow, so does their level of expertise, experience and authority. Women now earn 52% of accounting degrees, 40% of law degrees and 36% of medical degrees. And they are spending more of their $$$$ on goods and services than males.
Source: Selling (A Man?s World). American Demographics. April ?96.
Women consumers are buying more products and more services every day. The economic impact of women in the marketplace is tremendous, accounting for billions of dollars. And, women?s influence and significance in retail purchases is growing rapidly. Business who realize this will stand to gain the most market share.
The first step is to make the commitment to women consumers by allocating budgets to advertise directly to women on their medium of choice....Radio!!!
Bruce Simel - Market Manager - 252-634-2010 (office) - bruce@wsfl.com
Wilbur Vitos - Director Of Sales - 252-634-2011 (office) - 252-633-6546 or 252-633-0718 (fax) - wilbur@wsfl.com
FOR RADIO ADVERTISING OR INTERACTIVE PROGRAM SALES ON ANY OF OUR GREAT STATION IN EASTERN NORTH CAROLINA PLEASE CONTACT:
New Bern, Kinston, Havelock, Morehead City Areas:
Joe Peters - 252-634-2021 (office) or 252-675-1249 (cell) - joe@995thex.com
Jacksonville Area:
Michael Tangredi - 910-455-1065 (office) or 910-548-5192 (cell) - michael@v1033.com
Greenville, Washington, Goldsboro, Rocky Mount, Wilson Areas:
Lisa McHugh - 252-757-0011 (office) or 252-916-7941 (cell) - lisa@1079wnct.com
